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The Implications of Upcycled Products for Brand and Trademark Owners

Upcycling, a recent fashion trend, poses issues and concerns for brand owners that are similar to counterfeiting but with some added complexity.

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Upcycled Goods: How Fashion and Apparel Brands Can Promote Sustainability While Protecting Brand Value | Perkins Coie

Upcycled Goods: How Fashion and Apparel Brands Can Promote Sustainability While Protecting Brand Value | Perkins Coie
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