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How a food-sourcing startup is trying to give farmers a fairer deal

SIMPLi aims to help farmers earn more from their produce by cutting out the middlemen.

United statesSarela herradaMatt cohenWhole foods marketWhole foodsSouth americaRegenerative organic certification

How a Baltimore food-sourcing startup is trying to give farmers a fairer deal

Traditionally in Peru, middlemen in rural areas buy produce from multiple farms and sell it in batches to buyers further up the supply chain, but SIMPLi aims to cut out the middleman.

United statesMatt cohenSarela herradaBaltimore sarela herradaWhole foods marketDiscovery companyCable news network incWarner brosWhole foodsBaltimore citySouth americaOrganic certificationNews network

SIMPLi Grows Regenerative Retail Footprint Through Partnership with Whole Foods Market

/PRNewswire/ SIMPLi, a Consumer Packaged Goods (CPG) and Business-to-Business (B2B) food company, announced today it has expanded its Regenerative Organic.

United statesMatt cohenMary beth olsonSarela herradaVirgin olive oilSimpli evoo sunflower oilWhole foodsWhole foods marketConsumer packaged goodsRegenerative organic certifiedSouth americaSouth pacificSouthern californiaExtra virgin olive oilSunflower oilFair for life certified

Food suppliers wade into logistics as trucking rates soar

Food industry news, voices and jobs. Optimized for your mobile phone.

New yorkUnited statesNew zealandNew zealand generalHarold edwardsCurt covingtonTaylor collinsCurt reynoldsJustin marxMario tamaSarela herradaRoam ranchMarx importsEast coastSouthern californiaJohnsonville sausage

Sarela Herrada discusses building a business rooted in community, culture and fairness

Sarela Herrada discusses building a business rooted in community, culture and fairness
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