Sri Lankan manufacturers are adapting to current global trends as the country is witnessing a boom in local productions which are ready to fulfill the needs of both the domestic and export markets.
In light of this, the latest addition to the highly competitive shoe market, a 100% Sri Lankan brand – YOO – was launched at a grand ceremony held at the factory premises in Makumbura, on Wednesday.
A press release said – ‘Prime Minister Mahinda Rajapaksa joined the ceremonial inauguration via video conferencing technology while Industry and Commerce Minister Wimal Weerawansa, Minister of Trade Bandula Gunawardena and State Minister of Education Reforms, Open Universities and Distance Learning Promotion Susil Premajayantha attended the occasion as special guests.