Vanguard News
BBNaija’s Erica tours Abia State
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By Ayo Onikoyi
Legend Extra Stout and sister brand, Star Radler have announced a special tour of South Eastern state, Abia State, with their new brand ambassador and Big Brother Naija star, Erica Nlewedim who hails from the State.
The tour which will mark Erica’s first brand outing for Legend since her unveiling kicked off on Wednesday, December 16, 2020 with a visit to the state’s capital, Umuahia.
In November this year, Legend Extra Stout unveiled new changes to its iconic bottle, swapping its old metallic label for a more modern look which still features the signature Legend torch and a beautiful blend of black and gold colours. With the all new Legend, consumers will also experience a bold and smoother taste. Star Radler on the other hand launched two new flavours of their beer drink much to the delight of their consumers.
Mercy Eke, others party as tequila-flavoured beer, Desperados births
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By Ayo Onikoyi
On Saturday, December 12th, 2020, 25 years after it was originally created and produced by the French brewing company Fischer Brewery, the world’s first tequila-flavoured beer, Desperados finally launched in Nigeria with style.
Sold in over 86 countries, Desperados is a product of Nigeria’s leading brewer, Nigerian Breweries Plc, a Heineken Operating company, well known for highly successful brands such as Tiger, Star Lager, Amstel Malta, Heineken, Maltina, Gulder and others. With 5.9% alcohol by volume, Desperados is a tequila-flavoured pale lager beer.
As part of the lead-up to the exclusive unveil event at the EbonyLife Place, Victoria Island, Lagos, the brand took a tour of Lagos bringing excitement to Nigerians in a custom-made party truck symbolically representing the party culture Desperados is synonymously known for across the world. This distinctive brand has become an internatio