and more hair care products than you would expect. aside from some extra-hold hair spray, what does it take to be the perfect professional santa? the experts all had the same answer. you got to have the christmas love. having a caring heart. first, it s the heart. and then all of the other things, they will fall into place. heart is something that can t be taught. but the rest of it, that s why this program put santa university together in the first place, they come together to train at the company s headquarters to to train. there s four days worth of santa classes at santa university. we have everything from the ethics of santa. how to dress and look your best. how to stay healthy as a santa and many more things. classes teach everything from beard grooming to suit fitting to sign language.