Rotten Tomatoes launches television channel to draw in new users
Kelly Gilblom, Bloomberg News VIDEO SIGN OUT
Rotten Tomatoes, a website famous for collecting reviews of movies and shows, is looking to be known for something else: its own content.
The company is launching a TV channel with original programming that focuses on the entertainment industry, aiming to broaden its appeal. The channel will first appear on Roku and include 10 shows, spanning topics such as upcoming movies, filmmaker interviews and the ranking of shows. The channel will later appear on Peacock, the streaming service owned by NBCUniversal, and Xumo TV.