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Under new CEO Paolo Porta, Hunter Boots seeks to diversify its products for a new generation – Glossy
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No Vaccine, No Entry: The Pros and Cons for Retailers
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Power Moves | Nordstrom Makes Leadership Changes; Hunter s New Executives | Power Moves, News & Analysis
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Hunter appoints permanent CEO
Porta plans to reposition the Hunter brand, focusing on product elevation and diversification into all-season, all-weather categories, as well as a sharpening of the brand s identity, a continued prioritisation of direct-to-consumer channels, and building on its wholesale distribution network in the US, China and Asia.
To support the new strategy, Porta has appointed a new global design director and chief marketing officer.
Sandra Romboli has been appointed as global design director, having previously held positions at Decathlon, Reebok and Adidas. She will be tasked with expanding Hunter’s product range to include all-season , everyday footwear and accessories.
Hunter Appoints New CEO
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