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Extentia will join Merkle, a technology-enabled, data-driven customer experience management (CXM) company within Dentsu Group’s international business, Dentsu International
Dentsu Group Inc. (Tokyo: 4324; ISIN: JP3551520004; President & CEO: Hiroshi Igarashi; Head Office: Tokyo; Capital: 74,609.81 million yen) announced today that it has entered an agreement to acquire a majority stake in Extentia, a global technology a
In recent times, there has been a flurry of activity around platform offerings targeted at users with little or development experience so-called citizen developers as well as still serving the needs of professional developers hard-pressed to deliver apps in extremely tight timeframes. This new generation of low-code and no-code platforms are designed to make it relatively easy for people to design, build, and launch applications quickly, without having to worry about the nuances of underlying operating systems or scalability requirements.
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Built on extended cloud-based Platform-as-a-service environments and low- and no-code platforms typically employ visual programming interfaces to solve business problems faster and more completely than could be accomplished with traditional software development. In the process, the productivity of professional developers will be enhanced as they are freed up to worry about more strategic infrastructure concerns affecting their ente