Investors, banks, and nearly all consumers have gone digital, with 90% of mortgage and loan consumers starting their journey online. Although 81% of consumers have no specific brand in mind, once converted, each consumer spends more than $28,000. So, on December 22, 2021, Valencia’s fully digital auction house will auction off .finance and .financial domain names. Each will be combined with the most recognizable and influential financial cities and terms in the world, creating a spectacular digital opportunity for the finance industry.