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No one knew this would be popular : Original designer reflects on legacy of Jazz rebrand

John Stockton didn t want the Jazz brand to change. But nearly three decades later, a similar rebrand is being nearly unanimously praised.

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Exclusive: George Shinn on Charlotte, creating the Hornets and what went wrong

George Shinn sold the NBA on the idea of the Charlotte Hornets and was the team’s first owner. But he later moved the team to New Orleans.

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Air movie true story: Is Ben Affleck s movie accurate or a Nike ad?

Air reunites Affleck and Matt Damon to tell the story behind the shoe. Is it good history or a sneaker advertisement?

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ESPN com: NBA - Mailman does about-face when discussing NBA

Now a dutiful soldier for the NBA, Karl Malone s sudden change is strange.

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The Dream Team Brought Superstars Together—Even Michael Jordan and Clyde Drexler

The 1992 Olympics spread basketball abroad and got some of the game’s best players and fiercest competitors to look past the names on their NBA jerseys

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