Navico® Named Preferred Marine Electronics Supplier by UMMA Boat Building Group
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Egersund, Norway – Navico®, parent company to the Lowrance®, Simrad Yachting, B&G® and C-MAP® brands announced today it has been named the preferred marine electronics supplier for the United Marine Manufacturers Association (UMMA) boat building group. The UMMA is an association of 61 independent boat-builders who, while operating autonomously, have joined together to enhance their collective ability to address important industry issues which effect their survival and continued prosperity. Under the terms of the agreement, all Navico brands will garner preferred vendor status for the next two years.
The Navico Recreational Marine Division is one of the world’s largest providers of leisure marine electronics. Lowrance is aimed at the fishing market, particularly in freshwater and near coastal areas. Simrad Yachting is focused on powerboat owners for cruising and sportfishing. B&G se