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Sellers unfazed as Facebook scraps live shopping feature

The removal signals that short videos could be more suitable for some specific products rather than the hour-long live selling of products.

Krung thep mahanakhonPawoot pongvitayapanuWunderman thompsonRuja phitchayaromNuttapon boonpinonPaul srivorakulThailand tribune news serviceFacebook liveFacebook live shoppingSoutheast asianLive shoppingOnline shoppingFuture shopperBangkok postTribune newsE commerce

Sellers unfazed as Facebook scraps live shopping feature

A decision by Facebook to scrap its live shopping feature in October is unlikely to take a heavy toll on e-commerce in Thailand where sellers have not significantly counted on this function for their sales, according to industry pundits.

Pawoot pongvitayapanuWunderman thompsonRuja phitchayaromNuttapon boonpinonPaul srivorakulFacebook liveFacebook live shoppingSoutheast asianLive shoppingOnline shoppingFuture shopper

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