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C-H-R-I-S-T-M-A-S Is Coming

Another beautiful sunrise is on its way.From my kitchen window I can see the country church with the sun begin.

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Foodies Moshe Ndiki and Lufuno Sinthumule share their festive dessert recipes

Foodies Moshe Ndiki and Lufuno Sinthumule share their festive dessert recipes
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The Taste Master SA: The Baking Edition Is On The Hunt For Mzansi's Best Bakers

The Taste Master SA: The Baking Edition Is On The Hunt For Mzansi's Best Bakers
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Rationing stirred WWII cooks to have cake, save sugar, too

Wartime rations meant extra planning and revisions for cake recipes. "Every man, woman and child was assigned books of ration ‘points’ in the form of stamps that had to be turned in along with money to buy restricted items,” an essay on rationing notes at FloridaMemory.com.

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Is the Supreme Logo Really Worth $2.1 Billion?

The November sale of streetwear icon Supreme to apparel and footwear giant VF Corporation for north of $2 billion raised the question of what exactly was the retail conglomerate getting for its money? To the uninitiated, Supreme’s business model seemed to be based on little more than slapping its familiar red and white “box logo” on T-shirts and sweatshirts produced in limited numbers to create a perception of exclusivity. Could a logo really be worth that much? The value of intangible assets like logos has been a topic of conjecture for more than a century. In 1912, the most valuable trademark in the world was said to be that of Royal Baking Powder: The company considered its name to be worth “$1,600,000 a letter,” for a total of $715 million in today’s dollars. Coca-Cola’s name, in contrast, was seen to be worth only $5 million at the time, an inflation-adjusted $132 million today.

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