In a field where expertise is acquired through hands-on experience, valuable lessons new comms pros learn from making mistakes with media outreach can last a lifetime.
Smart communications teams use summer downtime to plan and execute special projects that will help set their department and organization up for success in the fall.
If content presented at all-hands meetings fails to engage employees in a meaningful way, it can do the overall organizational culture more harm than good.
With so many audiences and responsibilities, a plan to tackle pressing issues, make improvements and take the organization to the next level is key for comms leaders.