Peeps inventor Bob Born passed away at 98 and is remembered as an innovator in the candy making sphere. The company has produced Peeps, Hot Tamales, Mike and Ikes and Goldenberg’s Peanut Chews.
Ira “Bob” Born, a candy company executive known as the "Father of Peeps" for pioneering the way the chick-shaped candies are made, has died at age 98, according to Just Born Quality Confections.
Along with Easter comes a barrage of Easter candy, perhaps none as much a pop-culture curiosity as Peeps. In a 2004 Explainer, Rachel Deahl researched.