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InterMedia Group of Companies® Hires Michael Walters As Vice President Marketing & Sales
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LOS ANGELES, Dec. 18, 2020 /PRNewswire/ InterMedia Group of Companies® (InterMedia) announces the appointment of Michael Walters to the role of Vice President Marketing & Sales. He brings over 20 years of experience in media, advertising, and technology.
Michael Walters
Michael is excited to connect advertisers with InterMedia s deep bench of data scientists, sophisticated modeling and custom-client dashboard tools, proprietary media networks and performance-based media offerings, and in-house creative, production, and celebrity-brand development teams, stating: At a time when media buying is fragmented across multiple platforms, advertisers want the ability to buy and optimize across linear, OTT, and digital channels, and spin-up changes quickly to respond to market conditions. I was drawn to InterMedia because their suite of serv