Man Sues ‘King’s Hawaiian Rolls’ Because They Aren’t Actually Made in Hawaii
A man named Robert Galinsky certainly cares about this as he has filed a
lawsuit against King’s Hawaiian Bakery because he says that he was duped into believing that they were actually baked and delivered from Hawaii. Seriously.
The packaging does say “Hilo, Hawaii” on it, which he states that it’s ‘false advertising.’
According to its website, King’s Hawaiian’s started in the 1950s, when Robert Taira first opened the business in Hilo Robert’s Bakery. From there, the company moved to Honolulu, where it was renamed ‘King’s Bakery.’ Eventually, the business moved to Torrance, CA, as ‘King’s Hawaiian Bakery,’ where it is presently located.
Updated Jan 01, 2021 | 15:39 IST
A New York man has sued King s Hawaiian for misleading customers into believing that their Hawaiian rolls are made in Hawaii when they are actually made in Torrance, California. A New York man has sued King s Hawaiian for misleading customers into believing that their Hawaiian rolls are made in Hawaii. | Photo Credit: iStock Images
New York: A man has filed a class-action lawsuit against a bakery for misleading him into believing that their Hawaiian rolls are made in Hawaii. Robert Galinsky, of Yonkers in New York, said in his lawsuit against King s Hawaiian that their sweet rolls are not made in Hawaii.
By Jordan Williams - 12/31/20 11:55 AM EST
A New York resident has filed a class-action lawsuit against King’s Hawaiian for not actually making its rolls in Hawaii.
Robert Galinsky claims that he was misled into buying the rolls, Hawaii News Now reports.
He notes that the back of the label indicates the product is made in California, but the front of the packaging features “Hilo, Hawaii,” which could make people think the bread was made there.
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Kings Hawaiian “is the leading seller of Hawaiian Rolls and essentially invented this category of food,” the suit says according to the news outlet. He notes that King’s Hawaiian has filed several legal challenges to prevent marketing of “Hawaiian Rolls.
“For many consumers, authenticity has overtaken quality as the prevailing purchasing criterion,” Galinsky’s lawsuit says.
“Reasonable consumers understand that the term ‘Hawaiian Rolls’ by itself, does not denote a roll made in Hawaii any more than a ‘Moon Pie’ can claim to have been baked on the moon,” Galinsky argues.
Galinsky claims he wouldn’t have spent more money on King’s Hawaiian had he known they were made in California.
Here’s more from Newsweek:
The complaint also points to four lawsuits King’s Hawaiian Holding Co. has filed against competitors who have attempted to use similar colors and the term “Hawaiian rolls,” on their packaging. Last year, King’s Hawaiian settled a lawsuit with Aldi over orange colored packaging sold at the grocery store that the company alleged infringed on its intellectual property, PR Newswire reported.