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in addition to that, 4.25 billion single use pieces of cutlery the vast majority of which are plastic are also used. disposable coffee cups have been a long standing problem the uk throws away two and half billion of those every year. rob opsomer is from the ellen macarthur foundation, which aims to promote what it calls a circular economy. he explained how it works. so what we mean by circular economy, the easiest way to explain it is we look at our current economic model works. and how that works is we take resources out of the ground and we make products and we throw them away. and a circular economy is about taking that line and turning it into a circle by eliminating waste and pollution, circulating products and materials and regenerating nature. we have seen, over the last couple of years, a tremendous amount of momentum building around that idea of the circular economy and we see lots of efforts by businesses, governments, individuals, but the key

Standing problem4 25 billionEllen macarthur foundationRob opsomerIntoa circle