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LVMH, Cartier And Prada Partner To Fight Counterfeits And Invite Other Luxury Brands To Join
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Cartier, Prada Link Up with LVMH in Blockchain Alliance
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PARIS/MILAN (Reuters) - French luxury goods group LVMH plans to overhaul Tiffany & Co’s vast merchandise lineup to increase the focus on gold and precious gems and take its silver bangles upmarket after closing the $15.8 billion takeover of the U.S. jeweller this month.
FILE PHOTO: A Tiffany & Co store is pictured in the Manhattan borough of New York City, New York, U.S., September 10, 2020. REUTERS/Carlo Allegri
Six sources, including two people with inside knowledge of Tiffany’s operations, told Reuters the owner of Louis Vuitton would also likely revamp the appearance of the jeweller’s stores and boost its presence in Europe and Asia.
More carats and sparkle: How LVMH plans to change Tiffany - Netscape Money & Business
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