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La Jollan Lucas Leaverton is turning his passion for tricks on his skateboard into entrepreneurship to help spread his message that skateboarding encourages community and creativity.
Lucas, who is 12 and in sixth grade at Muirlands Middle School, started skateboarding a few years ago. He developed a taste and talent for street skating, a style that focuses on tricks, last year at the start of the coronavirus pandemic.
He’s also started a magazine dedicated to local surf and skate culture, as well as a company preparing to sell stickers, shirts and other skateboard-related merchandise.
Lucas said “my dad actually taught me a lot of the tricks. That really got me going, since I had all this time to learn and try things,” with school being closed to in-person instruction because of the pandemic.