Spotify, Warner Music Group Partner For Artist-Centric Podcasts
Spotify and Warner Music Group have partnered for original podcasts built around the catalogs of some of WMG’s best-known artists and songwriters.
The Spotify/WMG podcasts will provide fans with an inside look at the stories behind some of their favorite music while helping to drive streaming for WMG’s clients.
“The most impactful podcasts share with music the key component of storytelling and personal experience. In partnership with Warner Music Group, we look to develop stories leveraging their unique artists and catalog,” said
Courtney Holt, VP Global Studios & Business, Spotify. “We look forward to helping them leverage the power of podcasting to forge a deeper connection with fans.”
Warner Music Group and Spotify Strike Innovative Podcast Development Deal
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Warner Music & Spotify Strike Podcast Deal
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