Seun Kuti: Okotie pleads for amnesty blueprint.ng - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from blueprint.ng Daily Mail and Mail on Sunday newspapers.
Fantabulous!
Advertisement
Developing a winning brand is simple, yet nuanced and uniquely dimensioned to evoke the highest levels of stakeholder resonance. Michael Jackson is known for the single glove, black hat, dark shades, white socks, black shoes and characteristic ” heee, heee”.
Mr. Macaroni deploys an effective blend of iconography, catch phrases and characteristic gestures to develop a compelling brand which captivates target demographics.
You are doing well.
One of the key components of a winning brand is a tagline or catch phrase.
Michael Buffer had “Let’s get ready to rumble!” which he used for world boxing championship bouts. Here in Nigeria, Lagbaja has “ Ikira!”, Femi Kuti uses “Arararara”, his father Fela Kuti had “Everybody say yeah, yeah” , Rochas Okorocha(?) came up with “my people, my people” . In the religious sector, Pastor Adeboye is known for “somebody shout halleluyah” while Rev Okotie’s catch phrase is “somebody say aha