wine and we are like, why didn t we think of that, everyone watching has ideas. how do we translate that into media sites? i have been talking left couple of weeks with a new line, ideas are junk, right, everyone has ideas. if a friend says that business stole my idea, punch them in the face. dave: everyone says that. guest: ideas are junk, execution is the game. you have to look at the reality. google ads, or stumble upon, you use it as a user, have to use it for business and you have to look at the technologies that are relevant. and now the tips you have in the book leader and we will they these on the screen. a return to small town culture. i love that. what does that mean for the internet age, though? guest: yesterday wine library, all our orders, our