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The Battle for Indian Retail
How Mukesh Ambani, Amazon s Jeff Bezos and Walmart s Doug McMillon are fighting to get a bigger slice of India s $850 billion retail market
Illustration by Raj Verma
Ostensibly, Mukesh Ambani, Chairman, Reliance Industries, and the world s richest man, Jeff Bezos, CEO of Amazon, are engaged in a court battle over ownership of the Rs 26,000 crore debt-laden Future Group. But at the core of the fight is the struggle for supremacy in the $850 billion (Rs 62.8 lakh crore) Indian retail industry. Having been pushed into a corner by Alibaba, not only in China but also in South East Asia, Amazon sees India as its only hope of achieving scale outside the US. Bezos is doing all he can to ensure that the opportunity to buy India s second-largest retailer does not go out of his hand easily.