i think if we have disappeared, that would ve been terrible. we have taken a financial hit, but we are seeing our advertisers coming back some of them are still being hit by the pandemic, travel, we have big advertisement from travel. but we are really confident they all want to return and the paper will return to its normal thickness. but, at the same time, i want us to pivot more digitally. we are seeing much of our younger audience reading digital only. 0ur revenues there have grown dramatically. so has our audience. since i was able to put all my restructures in, from the end of october, we have gained an extra eight million unique viewers month on month. alright. it is going well.
i think if we have disappeared, that would ve been terrible. we have taken a financial hit, but we are seeing our advertisers coming back some of them are still being hit by the pandemic, travel, we have big advertisement from travel. but we are really confident they all want to return and the paper will return to its normal thickness. but, at the same time, i want us to pivot more digitally. we are seeing much of our younger audience reading digital only. our revenues there have grown dramatically. so has our audience. since i was able to put all my restructures in, from the end of october, we have gained an extra eight million unique viewers month on month. it is going well. it is great that the paper continued to get out there on the streets during the pandemic. very quick question, victoria. has rupert been in touch? he must be chuffed. well, he s actually in the uk at the moment, so i ve seen a fair bit of him. he s taking you out