Senior Editor - Restaurants
Are consumers aware of the impact of third-party delivery platforms on restaurants? And how are they motivated to support their favorite restaurants throughout this time?
, a data-driven guest experience platform for the hospitality industry, divulges the results of its research in its “Data & Dollars: Revealing the Impact of Third-Party Marketplaces” report.
As restaurants lean into off-premises for the foreseeable future, many are looking at ways to boost the bottom line. At
According to the SevenRooms report, 16% of Americans surveyed believe that third-party platforms do more harm than good for restaurants. As consumers have become more aware of the obstacles restaurants face in their day-to-day operations, going direct creates opportunities and benefits for operators to align with the changed diner expectations uncovered in this report. The study was commissioned through independent third-party research firm
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