Destination DC Previews Year Ahead and Expanding Sales Initiatives at IMEX America Attendees get a first look at upcoming DC developments and continued expansion of DC’s asset-based sales positioning
(Las Vegas) - Destination DC (DDC), the official destination marketing organization for Washington, DC, today announced results to date of its asset-based sales positioning, top overseas convention markets in 2018 and initiatives to continue attracting new meetings to the nation’s capital during IMEX America (Oct. 16-18).
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hington, DC – A Connected Capital
Since 2017, DDC has been focusing on highlighting the city as a leader in key industries such as technology, biotech/pharma, medical and education and is now expanding into the sustainability, transportation and government advocacy industries. To date, DDC’s convention sales and services team successfully recorded 462,284 definite room nights and 434 leads with technology seeing the strongest activi