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Chocolate maker Smoor to raise Rs 50 cr, open over 100 outlets in 5 years

Gourmet chocolate startup Smoor is in the process of closing a Rs 50 crore Series A round in the next six months, said a top company official. The startup will also be launching a one-of-a-kind experience centre in Bengaluru at a cost of Rs 12 crore where visitors would be able to experience the craft of exquisite chocolate making. “This will be a 30,000 square feet facility which will bring the best of global practices for luxury chocolate manufacturing. Not only that, it will allow customers to see how chocolates are made. Chocolates will also be produced for export here,” said Vimal Sharma, CEO of Smoor, who has over two decades of experience in the food industry. The startup is looking at entering West Asia next year.

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