The three perfume houses of the LVMH group will collaborate with Cristal Union a French agricultural cooperative that brings together more than 9,000 beetroot growers and employs more than 2,000 people to produce and market sugar, alcohol and bioethanol – to improve the agricultural practices in the beetroot sector. The cultivation of beets is a key element in the perfumery supply chain since it produces the alcohol that serves as a support for most luxury fragrances. Agroecological.
Parfums Christian Dior, Givenchy Parfums and Kenzo Parfums, Maisons of the LVMH group, announce their strategic collaboration with Cristal Union with the objective to improve the agricultural.
The only way is up for Britain s high streets Yes, seriously | Opinion bdonline.co.uk - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from bdonline.co.uk Daily Mail and Mail on Sunday newspapers.