The potential tie-up of the cable giants could be announced soon, say reports.
17 May, 2021 - 02:47 PM IST | By indiantelevision.com Team
MUMBAI: In one word. Yes. At least it gives them a chance in hell to play catch up with the well-muscled and well-entrenched rivals like Netflix, Disney, Amazon Prime Video, and Apple TV in the streaming race. While Netflix announced 208 million subscribers worldwide in its latest financial meet with investors, Disney declared that it had roped in 108 million subs in just a year and a half of its existence.
As compared to that, Discovery recently disclosed that it had managed to lasso 15 million subscribers to its streaming business, and Warner Media’s HBO Max revealed its sign-ups at 9.7 million. Combining the two – if all subs stay put – gives a total of around 24.7 million. That’s still an ant-like figure compared to the jumbo numbers of Netflix, Disney, and hey even Amazon Prime. Both continued to concentrate
Broadcast organisations were forced to pivot around streaming and going direct to consumers.
22 Dec, 2020 - 07:57 AM IST | By Gargi Sarkar
KOLKATA: If there s one signal that 2020 strongly gave: it was that consumption of content via streaming, both video and audio, is here to stay. And media and entertainment organisations globally have to pivot around that change in viewing that has taken strong root; that they have to go direct to consumer.
Yes, the doomsayers have for a few years been shouting from the rooftops that the days of TV are numbered, considering the rash of consumers who have cut the cord on cable and satellite TV. Yes, media conglomerates have been pottering around with digital, not fully confident that Netflix’s streaming gambit is the future. But the Covid2019-induced lockdown, which accelerated digital adoption by a few years, not only allowed OTTs to take flight and soar, it also gave linear TV a new lease on life.