FRC Executive Director Bill Martinez with SLT Mayor Tamara Wallace
SOUTH LAKE TAHOE, Calif. - Paying it forward has spread quickly through the South Lake Tahoe community this holiday season, and now the City is joining in to help those in need while at the same time helping out small locally-owned restaurants.
The “Pay It Forward” initiative involves community members and organizations contributing money to open tabs at local restaurants. It’s a program that helps those in need and helps support the restaurants when they need it the most.
Luca Genasci, owner of Lake Tahoe AleWorx, started with giving $100 a day for the month of December to a local restaurant to open a tab for people in need of food. That plan has steamrolled and he was joined by Brian Cohen, owner of Overland Meat & Seafood, Tahoe Wellness Center and other businesses and members of the public who have added to the tabs each day. In the last four days alone, a $1,370 tab was opened at Keys Cafe, $1,370 at e