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Travel and enjoy together: Shared experience beats an upgrade

Travel and enjoy together: Shared experience beats an upgrade
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Would YOU refuse an upgrade to first class on a plane to stay with a loved one in economy?

Why consumers forgo front-row seats: Sacrific

Researchers from, Texas A&M University’s Mays Business School, Harvard University’s Harvard Business School, and University of Maryland’s Robert H. Smith School of Business, published a new paper in the Journal of Consumer Psychology that provides novel insights about how consumers make trade-offs between experience quality and togetherness.

Summer Reading Picks for Leaders

Summer Reading Picks for Leaders Maryland Smith Business Experts Share Book Recommendations News provided by Share this article Share this article COLLEGE PARK, Md., May 27, 2021 /PRNewswire/  The 18th annual Summer Reading List for Business Leaders from the University of Maryland s Robert H. Smith School of Business covers a range of topics again this year, including corporate strategy, AI, the pandemic, racism, burnout, love, the life of Thomas Edison, and the future of everything. 2030: How Today s Biggest Trends Will Collide and Reshape the Future of Everything by Mauro Guillen: The book outlines the major trends of today and shows how their interplay will determine our future. Some of the trends will feel familiar, but when Guillen gets into a discussion of the nuances, one finds oneself frequently surprised. For instance, by 2030, more than half the world s wealth will be owned by women, and much of the world s population growth will come from Africa. There is fascinat

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