Realme Cancels May 4 Launch Event, Anniversary Celebrations Due to COVID-19 Crisis in India
Realme X7 Max and Realme TV 4K 43-inch were anticipated to launch at the event. By Tasneem Akolawala | Updated: 28 April 2021 16:23 IST
Realme had scheduled a mega event on May 4 to launch smartphone and AIoT products
Highlights
Sheth did not reveal when Realme X7 Max will be launched
Realme has cancelled anniversary celebrations as well
Realme has decided to postpone its upcoming launches due to the current second wave of COVID-19 sweeping across India. The company was scheduled to host a launch event on May 4 to unveil a new flagship phone powered by the MediaTek Dimensity 1200 SoC. This was largely anticipated to be called Realme X7 Max, a rebranded model of the Realme GT Neo that was launched in China earlier. Realme was also looking to launch a new Realme TV, presumably the Realme TV 4K 43-inch model at the launch event.
The company plans on launching more 5G phones and Narzo-branded devices
5 new Realme Smart TVs will also be launched this year
Realme CEO Madhav Sheth has spilled some beans on the company’s plan for 2021. In an exclusive interview with BGR India, the executive revealed that Realme plans to launch plenty of new products this year, which doesn’t come as a surprise. The company had a great 2020 and reached new highs in the wearables and smart TV segments. This year, Realme aims to become one of the top three smartphone brands in the country. It will launch several new 5G smartphones, including the upcoming Realme X7 and X7 Pro and more Narzo-branded phones. Realme also plans to launch more smart TVs, smart speakers, trimmer, laptops, truly wireless buds, smart bulbs, and other smart home devices this year.
»Realme Smart TV Models Shipment in India Grew 240 Percent in Q3 2020 With 7.5 Percent Market Share
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Realme Smart TV Models Shipment in India Grew 240 Percent in Q3 2020 With 7.5 Percent Market Share
Realme Smart TV image used for representation.
Realme offers the 32-inch Realme Smart TV at Rs 13,999, while the 43-inch TV model costs Rs 22,999 in India. Both the TV models were launched in the country in May 2020.
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Realme has announced that its smart TV shipments in India grew by 240 percent in the third quarter of 2020 (July-September), from Q2 2020. Citing the International Data Corporation s (IDC) Worldwide Quarterly Smart Home Device Tracker, the Chinese tech company s market share also doubled from 3.2 percent in the second quarter of 2020 to 7.5 percent in Q3 - therefore becoming the fastest growing brand in the country in the smart TV segment, the company claims. Realme in May last year had launched its first Realme Smart TV models in two sizes