Express News Service
The sweltering season has us all looking at clothes that are both comfortable and classic. Raghavendra Rathore Jodhpur’s new summer collection is all this and more. With silhouettes made using the season’s staple cotton Rathore has launched a range of bespoke tailored looks that also include specialised denims and gabardines in a host of colours.
“The beauty of bespoke is that one is not a victim to fashion cycles. However, one cannot entirely negate the concept of a fashion cycle either, but certainly cherry pick its best elements,” says Rathore, who feels that post the pandemic, how people look at luxury products has evolved. While customisation has been the cornerstone of the brand, how garments are presented has certainly changed quite a bit.