“Ram – Built to Serve a Sustainable Planet”.
In a special video, Mike Koval Jr., Ram Brand Chief Executive Officer, stressed that everything the company does will be “Customer-First”. Koval said that Ram customers are “Open to electrification but not willing to sacrifice power, performance or capability.” Koval said that Ram will differentiate from the competitors and offer a full portfolio of eTechnology designed to provide the capability that Ram customers demand. Koval said that hauling or towing is a huge concern for their customers and that will play a large role in the company’s plans.
What The Company s Statements Suggest
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