Rajni Bector.
LUDHIANA: In a big moment of pride for Ludhiana city, Rajni Bector, chairman of Mrs Bectors Food Specialities Limited has been nominated for the prestigious Padma Shri award by government of India. The Padma Shri is amongst one of the highest civilian honours of the country and Bector has been chosen in the trade and industry field for this.
Already a role model for women across country for turning her small time home kitchen into one of the leading biscuits and bread manufacturing business in the country , 79-years-old Rajni Bector has thanked government for the honour and has dedicated this award to her late husband Dharamvir Bector who according to her was her biggest pillar of support during her journey towards success.
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MUMBAI/NEW DELHI/CHANDIGARH: Almost four-and-a-half decades after Rajni Bector, then a young bakery-course graduate from Ludhiana’s Punjab Agricultural University, baked cakes and made ice-creams for women in the city’s social circuit, the maiden public offer of Mrs Bector’s Food Specialities the company she built over the years was subscribed 198 times. This made the company’s IPO, which closed on Thursday, the most successful maiden offering this year.
In the Rs 541-crore IPO, the high net worth investors’ part was subscribed 621 times, while the institutional part 177 times, BSE data showed. The retail part was subscribed a little over 45 times, showing widespread interest in the share issue.
Backyard to Big Leagues: Who is Mrs Bector, Woman Who Made an Empire Out of Biscuits
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Many who grew up in North India in recent decades need no introduction to Mrs Bector s Cremica biscuits and English Oven bakery products. Not as many, however, know about Rajni Bector, the woman who transformed a small ice cream shop she had opened in her backyard into one of the most well-known bakery brands in India.
Mrs Bector Food Specialties on December 17 garnered 198 subscriptions to its initial public offering (IPO), generating bids worth Rs 40,000 crore and a market value of Rs 540 crore. The development may well propel the bakery brand - so far a small player in the Rs 45,000 crore domestic packaged food industry - the company is now positioned to expand its footprint in the Indian market. Not just biscuits, Mrs Bector is also the supplier for fast food chains like Burger King and McDonald s.