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Duolingo on Ice was just an April Fools joke But here s how the brand made it feel real | Advertising

Duolingo's director of marketing campaigns Michaela Kron shares the strategy, tactics and results behind the language learning app’s prank.

United statesJason wolinerMichaela kronWashington postHigh school musicalRockefeller centerRadke filmsBloom postApril foolApril fool dayFool dayBorat subsequent moviefilmAnnes lionsThe workViral marketingMarketing strategy

Duolingo on Ice was just an April Fools joke But here s how the brand made it feel real

Duolingo on Ice was just an April Fools joke But here s how the brand made it feel real
prweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweek.com Daily Mail and Mail on Sunday newspapers.

United statesJason wolinerMichaela kronAgency partnersHigh school musicalWashington postRockefeller centerRadke filmsBloom postApril foolApril fool dayFool dayBorat subsequent moviefilm

Duolingo spoofs Disney on Ice in April Fools campaign

Duolingo spoofs Disney on Ice in April Fools campaign
prweek.com - get the latest breaking news, showbiz & celebrity photos, sport news & rumours, viral videos and top stories from prweek.com Daily Mail and Mail on Sunday newspapers.

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Betting Offshore Isn t the Safe Bet in British Colombia Lottery Spot

Little Black Book, One Twenty Three West campaign promotes its safe and secure gambling site

United kingdomMichael clowaterRob sweetmanClay dubeBetting offshore isn tSafe betBritish colombia lotteryTwenty three westOffshore gamingRadke filmsBetting offshore isnt the safe bet in british colombia lottery spotOne twenty three westUot gambling quotUot sports and leisure quotUot comedy quotUot people quot