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Vanity Metrics: Definition & Examples for Marketing

Social media data on followers, likes, and comment can be considered vanity metrics if not presented with proper analysis.

Rachel kartenAcme alarm clock companyInstagram storyNet promoter score

Will Elon Musk really put X behind a paywall?

The move is meant to help ‘combat vast armies of bots’, Musk said, but it’s unclear if it will work.

United statesBenjamin netanyahuDonald trumpMatt navarraRachel kartenMeta facebookElon muskGoogle youtubeAl jazeeraExchange commissionIsraeli prime minister benjamin netanyahuUsiness and economyFinancial marketsSocial mediaUnited statesS amp canada

TikTok s viral food stars are just regular people How food media has evolved

How fancy chefs and the Food Network became the old guard of food media.

United statesNew yorkCornell universityHoward beachNew jerseyRachael rayAnthony bourdainCraig claiborneIna gartenEmeril lagasseRebecca firkserLas vegasNora ephronJulia childThomas kellerDeb perelman

Reacting to Online Haters Can Boost Food Creators Content — at a Price

When it comes to navigating hate comments on social media, food creators face a tough choice: do what’s best for business or for themselves?

New zealandRachel kartenErin clarksonModern asian bakingauthorSubtle asian bakingKat lieuCloudy kitchenKing arthur baking

Watch at 12:30 p m ET: Social media consultant Rachel Karten on viral trends and social strategies

Watch the broadcast here and follow the conversation on LinkedIn. Welcome to Ad Age Remotely, a streamed video segment focusing on the issues of the day. In…

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