KUALA LUMPUR, MALAYSIA - Media OutReach - 30 June 2022 - Herbalife Nutrition, a premier global nutrition company, has released the results of its 2022 Asia Pacific entrepreneur.
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Recently signed to Dog Eat Dog, Inbetweeners creator Iain Morris directed the epic movie style campaign
‘Epic Downtime’ for Pokerstars is the first commercial directed by Inbetweeners creator, Iain Morris.
The commercial, which was shot remotely over three days in Bulgaria, opens on a man fighting his way through a crowded rooftop of zombies. After diving off the side of the building and landing on an inflatable, we soon realise he’s shooting an epic movie. We follow our protagonist as he boards a buggy and is driven through the busy set finding his thrill in chill and striking gold in his epic downtime on Pokerstars Casino.
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#DespairNoMore is the new campaign by AMV BBDO and Impact BBDO aimed at destigmatising ageing and incontinence
TENA, the worldwide leader in incontinence products, has launched a campaign in the Middle East to challenge the misconception that menopause marks the onset of an ‘Age of Despair’ – the name for ‘menopause’ in Arabic –and raise confidence in women aged 45+.
In response to this year’s International Women’s Day theme, #ChooseToChallenge, the new campaign created by AMV and Impact BBDO calls on Arab women to challenge the ‘Age of Despair’ and replace ‘despair’ with their own words which truly reflect this stage of a woman’s life.
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Deadbeat collaborates with Certain Blacks on an immersive live stream onboard an iconic former lighthouse boat
Is 2021 the year that immersive, cinematic live-streams really take off? Deadbeat Films certainly think so.
With audiences not allowed to attend events this year, performers, musicians, artists and event organisers are starting to get creative, and the ‘Join the Docks’ Festival in London’s historic Royal Docks was certainly a frontrunner in this space.
With Arts Council funding from both the UK and Sweden, the producers behind last year’s Ensemble Festival, Certain Blacks, commissioned Deadbeat Films to create a stunning, live-streamed performance event onboard an iconic former lighthouse boat in Victoria Docks, along with Swedish multi disciplinary performance company Svalbard.
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Hilarious campaign from BBH celebrates the many weird and wonderful ways customers pick their horses
Leading betting brand Ladbrokes prepares for the return of the Cheltenham Festival (16th-19th March) with the launch of a new campaign that celebrates how customers pick their horses for the races. Leaning on its enduring brand promise of ‘Ladbrokes is where the nation plays’, the campaign reminds the public that however they pick their horse, Ladbrokes has a bet for them.
Created by Olivia Shortland and Stephanie Flynn, the film, directed by Stacy Wall of Rogue Films, features people from all walks of life talking directly to camera about what they look for when looking for ‘the one.’ Whether it’s simply the connection or ‘good vibe,’ the eyelashes or the lean, muscular build, the confidence or the pride, each scene beautifully captures the unique criteria that sits behind each character’s selection.