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Interactive Advertising Bureau (IAB) of Canada Selects Quantcast Choice as Its Consent Management Platform

Interactive Advertising Bureau (IAB) of Canada Selects Quantcast Choice as Its Consent Management Platform
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Quantcast announces new managing director for ANZ region

Quantcast announces new managing director for ANZ region May 20, 2021 10:10 Global advertising technology firm, Quantcast, has announced the appointment of a new managing director for the Australia and New Zealand, Ilda Jamison. Jamison will report to Quantcast APAC managing director, Andrew Double, who will continue to lead the broader regional operations focusing on market expansion. Both will be based in Sydney, with Jamison starting on 21 June. “The potential of the Quantcast audience intelligence platform for advertisers in the region is vast. As we enter the third-party cookieless era, advertisers will need to better understand how to know and grow their audiences and Quantcast is well placed to help advertisers succeed,” Jamison said regarding her appointment. “I’m excited to be joining a company at the forefront of data-driven advertising using machine learning and working alongside the team to help build solutions that brands and consumers can trust.”

Future of advertising on open internet central topic for The Cookie Conundrum event on May 19

Quantcast names Jacquelyn Cowardin head of account management

Quantcast names Jacquelyn Cowardin head of account management May 4, 2021 10:35 Jacquelyn ‘JC’ Cowardin has been appointed as head of account management for ANZ at audience intelligence, measurement and content management solutions company, Quantcast. Cowardin joins Quantcast from George P. Johnson ANZ, where she led its audience acquisition division for the past two-and-a-half-years.   ADVERTISEMENT Quantcast APAC Managing Director, Andrew Double, said: “JC brings a unique set of skills and experience to Quantcast working across customer acquisition to digital media on the agency side, and she will be a valuable addition to our team and resource for our clients. “JC joins Quantcast at an exciting time: we have recently launched the Quantcast Platform, which brings together our measurement and insights, programmatic advertising, privacy and consent management into a single unified, easy-to-use, media-cost-transparent platform that allows advertisers and media agenci

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