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Which? surveyed more than 2,400 members to assess their experience with the major holiday cottage providers in terms of customer service, value for money and the quality of the accommodation. Sykes came bottom with a customer score of 70 per cent versus 71 per cent for Hoseasons.
The consumer champion said: Sykes received a refund satisfaction score of just 52 per cent. Additionally, of those who did manage to go ahead with their Sykes booking, some still complained about poor experiences, with one in 10 saying they were dissatisfied with their stay. Despite being one of the cheapest providers, the company only received three stars for value for money, and three stars for customer service.