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By PUMA on December 17, 2020
No race team has been sticking to its brand color like Scuderia Ferrari. (Puma Photo)
Herzogenaurach, Germany, December 10, 2020 Global sports company PUMA blends two legacies with the launch of the Scuderia Ferrari Speedcat collection. The footwear resembles PUMA Motorsport´s roots of the Speedcat and the heritage of the colors of Scuderia Ferrari´s Rosso Corsa.
No race team has been sticking to its brand color like Scuderia Ferrari. Since the beginning of their legacy in 1929 the cars livery has always been the remarkable Rosso Corsa. The red hue became the eye-catcher and signature characteristic of the Italian race team while other competitors amended their livery color according to e.g. sponsors. PUMA is working with Scuderia Ferrari since 2004 as the official team supplier. The global sports brand is paying homage to the partnership with the Maranello-based race team by re-releasing the signature Scuderia Ferrari Speedcat in Rosso Corsa.