Sports nutrition brand VOW Nutrition has collaborated with Team GB as the Official Nutrition Licensee ahead of the Paris 2024 Olympic games and is set to fuel the athletes with its range of nutritional supplements in the lead up to the games.
Sports nutrition brand VOW Nutrition has collaborated with Team GB as the Official Nutrition Licensee ahead of the Paris 2024 Olympic games and is set to fuel the athletes with its range of nutritional supplements in the lead up to the games.
How the Netherlands Is Leading the Vegan Food Industry A combination of Dutch innovation and collaboration has made the Netherlands a frontrunner in the vegan food sector. | The Vegetarian Butcher Share
Although once considered a fringe movement, veganism is on the rise around the world. While its popularity varies from city to city, interest in veganism has seen a noticeable boom in countries like the U.K. and Israel, according to Google Trends. But there’s another country that’s dominating the vegan food industry: the Netherlands.
But what’s made the Netherlands such a vegan food paradise?
Martijn Lammers is a food and agricultural expert at the Netherlands Foreign Investment Agency (NFIA), which is part of the Dutch Ministry of Economic Affairs and Climate Policy. Lammers says sustainability and ethics have played a factor in why plant-based foods are trending in the country.