Twenty-five years ago, Danielle Statham couldn’t tell you a thing about cotton.
Today, alongside husband David, she stands at the helm of the world’s first carbon positive, sustainable, traceable and most ethical cotton-producing company, aptly-named Good Earth Cotton.
Grown by the couple’s own Sundown Pastoral Company at Keytah in Moree, the cotton is produced by an environmentally-passionate team of farmers using the world’s most advanced and ecologically-innovative production techniques.
The story of sustainable cotton
Their business motto is simple: every fibre tells a story – and Danielle’s on a mission to share that story with the world.