we can t buy yourself to health. you ve got to start young. you ve i got to start with kids. there is a lot of processed junk. cheerios happens to be the biggest staple in every household. they advertise heart health. if you see heart health on a box of cereal, you ll buy it. even cheerios got slapped around coming too strong in preventing heart disease. really? yes, they did. you missed that story. absolutely. that s why we have to be careful. the federal regulations have to be very strict and specific in keeping the public protected at the end of the day. all right. what do we look for when shopping at the grocery store? do what i do? look for price. then you won t be buying organic. that stuff is expensive. and it should not be. you shouldn t pay more money to be healthy. of course not. don t fall for the gimmicks. good advice. don t fall for the gimmicks.