suffering, these are much more new answer positions. a sue vied prevention specialist i talked with says the problem is anybody can see those signs. anybody who is depressed, stressed, who is suicidal will see that sign. they won t contact the website, they will simply say is that enough to give me the impetus to say i can take my own life. jon: and any response to that from the group? what if some 20-year-old decides to take his or her own life. reporter: he says where are the teachers, where are the counselors, to talk to these kids. they say they ended these billboards because of cigarettes that were dangerous to people. why can t we end these billboards. jon: they are up nationwide. jenna: weave been watching the markets really carefully. on a summer friday it is tough to take a lock at wall street, there are traders that take a