Breitling Reveals Heritage Collection With Forties-Inspired Datora Watch 1 May 2021, 10:55 UTC ·
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The hype surrounding retro-inspired watches has significantly increased over the last years, and major brands are rushing to bring the best models out there. This year, Breitling launched its Premier Heritage Collection to pay tribute to its rich heritage. It seems like vintage-looking watches indeed age like fine wine. 9 photos
The Breitling Premier Heritage Collection pays homage to the men who transformed the history of time-telling and shaped the brand into what it is today. Breitling was founded in 1884 by Léon Breitling. He successfully invented a simple timer that could measure any speed between nine and 93 mph (15 and 150 kph), a feature seen on the Vitesse pocket watch from 1906.
The Return Of The Breitling Premier Datora 42
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The third model in the Breitling Premier Heritage Collection is the new Premier Datora 42. This is the most “complicated” model within the series, so let’s take a look.
There’s no doubt that today is a big day for Breitling. The brand has released three distinct new models within its new Premier Heritage Collection. There’s the manual wind Premier Chronograph, the sublime manual wind Premier Duograph rattrapante, and the Premier Datora 42. In this article, we focus on the latter and, once again, we’re impressed.
A quick look back
Breitling Goes Back to the Future
A new collection of Forties-inspired chronographs
No one could ever accuse Breitling of failing to see an idea through.
In March 2018 the luxury Swiss watch company announced its concept of “squads” – groups of brand ambassadors gathered by genre – as an alternative to the traditional celebrity endorsement of man + watch. Since then we’ve been introduced to the Breitling Cinema Squad (including Brad Pitt and Adam Driver), the Breitling Surfer Squad (including Kelly Slater and Stephanie Gilmore) and the Breitling Explorer Squad (including Bertrand Piccard and Inge Solheim). We’ve admired the Breitling Aviation Pioneer Squad (including astronaut Scott Kelly and fighter jet pilot Ricío González) and felt intimidated by the Breitling Triathlon Squad (including Ironmen Jan Frodeno and Chris “Macca” McCormack).