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History of the Max Mara Teddy Coat: A Hit Around the World – WWD

Max Mara's Fluffy Residences around the world marked the Teddy Coat's 10th anniversary and were instant hits on social media.

New yorkUnited statesCity ofUnited kingdomFrance generalHong kongReggio emiliaEmilia romagnaMidi pyréesLaura lusuardiDomenico dolceCollezione maramottiMax maraMaria ludovica maramottiRichard avedonKarl lagerfeld

Max Mara s Ian Griffiths on Teddy Coat Anniversary – WWD

Max Mara's creative director Ian Griffiths still marvels at the success of the Teddy Coat, which marks its 10th anniversary.

City ofUnited kingdomSoult ukpyolsiSouth koreaNew yorkUnited statesT ai peiHong kongSeptember max maraAchille maramottiMax maraCarine roitfeldIan griffithsPortrait hotelTeddy coatFluffy residence

Ian Griffiths on Success of Max Mara s Teddy Coat

The creative director of the brand still marvels at the success of the signature style, which is marking its 10th anniversary.

New yorkUnited statesHong kongT ai peiSoult ukpyolsiSouth koreaCity ofUnited kingdomIan griffithsCarine roitfeldMax maraAchille maramottiSeptember max maraPortrait hotelTeddy coatFluffy residence

Global Retailers Upbeat About New Collections at Milan Fashion Week – WWD

Retailers were upbeat about the new propositions at Milan Fashion Week, praising spring collections by Prada, Bottega Veneta and Gucci.

City ofUnited kingdomGiorgia tordiniTom fordFranco moschinoLaboratori scala ansaldoClaudia schifferJoseph tangAlberta ferrettiTiffany hsuMaximillian davisArielle siboniApril hennigMaximilian davi ferragamoGilda ambrosioSimon longland

Executives Say Physical Stores Increasingly Key for Brands – WWD

Ahead of Milan Fashion Week, executives comment on the importance of further developing physical stores.

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