By Farmer reporter Hybu Cig Cymru – Meat Promotion Wales’ (HCC) third consecutive Porc from Wales Week has been successful in raising the profile of Welsh reared pork. Under the theme ‘Buy Local. Think Global’ the week-long campaign partnered with leading chefs and influencers to create a range of internationally inspired pork dishes. This is the third time that HCC has run the campaign to encourage shoppers to purchase local pork from Wales. Leading Welsh restaurateur and food critic, Simon Wright was brought on board as an ambassador and produced an exclusive Porc Belly Cubano recipe for the campaign. In addition to the Cuban-inspired dish, other food bloggers contributed to the campaign by producing exclusive recipes inspired by international cuisine, such as a Chinese inspired Porc Bao Bun, Korean inspired Porc Bulgogi and Caribbean inspired Porc medallions.