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reporter: they do. republicans have acknowledged for a couple of years now that democrats have taken better advantage of social networking, grass roots organizations and getting their democratic liberal base fired up. what ed gillespie has done with the help of karl rove, the political architect of eight years in the white house for george w. bush, along with a number of other big-named poll situations, mike duncan and norm coleman, a senator have formed different types of republican grass roots organizations to take care of advertising, managing the message. there will be an entity that will act as a think tank and another that will act as a polling operation on behalf of republican candidates. they hope to raise hundreds of millions of dollars. of the five entities they created they have put targets of $50 million or more to be spent

Grass roots organizationsSocial networkingGeorgew bushKarl roveWhite housePoll situationsEd gillespieMike duncanThink tankNorm colemanPolling operation00 million50 million